*Donors are recognised as IM Founders. **From completion of the IM slip.
About
Bridging the Gap Between the Public and the Insurance Sector
The IM Slip is the fundraising campaign to establish the Insurance Museum (IM); a world-class cultural and educational destination in London’s EC3, the historic heartland of insurance.
The IM will be funded in the same way insurance works, through shared responsibility. In insurance, a ‘Slip’ records a shared responsibility for risk. The IM Slip reimagines that tradition.
By signing The IM Slip, your company helps safeguard insurance heritage, inspire future talent and build public engagement; leaving a lasting legacy for generations to come.
Why?
Making the Invisible, Visible
Why?
Making the Invisible, Visible
Insurance underpins modern life, protecting people, enabling progress; and helping businesses, communities and individuals to recover from loss, risk or catastrophe when the unforeseen happens.
Yet despite its vital role, insurance remains largely invisible and often misunderstood.
The IM will work to change that, acting as a catalyst for greater understanding by humanising and explaining the sector’s role in society, while inspiring current and future generations to see the opportunities that insurance offers.
What?
Bringing the Story of Insurance to life.
What?
Bringing the Story of Insurance to life.
The IM will bring the sector’s global story to life through a world-class museum, in the heart of London’s EC3.
Alongside permanent exhibitions and curated displays, the IM will host talks, tours and travelling exhibitions, deliver digital content and nurture collections and archives with free public access.
The IM will also run educational programmes for schools and colleges, complement wider sector initiatives and serve as a hub for learning, events and engagement.
When?
From Donation to Destination
When?
From Donation to Destination
Within 3 years of completing The Slip, the IM will open its doors; the culmination of the sector’s shared commitment to protect its heritage and inspire its future.
Your corporate or philanthropic donation will enable us to recruit curators, education officers and operations staff; build and conserve collections; design and deliver exhibitions; develop school programmes; and importantly fit out the physical IM for all to experience.
With continued support, the IM will remain a cultural anchor for education, exhibitions and engagement for generations to come.
How?
Underwriting the Museum Together
How?
Underwriting the Museum Together
Our collective target of £1 million per year for 3 years (total £3 million) will establish the IM in London’s EC3.
Corporate and philanthropic donors choose their annual giving level by signing The IM Slip (3-year minimum). Every donation is recognised on the IM Founders’ Wall, in media, and through exclusive previews.
Leaving a legacy that works to safeguard our heritage, inspire talent and build better public understanding of our sector.
Who?
All Parts of the Sector, One Shared Story
Who?
All Parts of the Sector, One Shared Story
The Slip is open to the whole insurance ecosystem. Every part of the sector has a role to play – together we can achieve our initial £3 million target.
All supporters will be recognised on the interactive IM Founders’ Wall, tiered by giving level, with stories and case studies added over time to share the sector’s support for IM.
When our Slip target is achieved, the journey to opening the doors to IM are set to open within 3 years. A lasting legacy for those who helped make it possible.
Brokers (Commercial & Retail)
(Re)Insurers
Underwriters
Managing Agents
Coverholders
MGAs & MGUs
Legal Firms
Actuaries
Risk Managers
Loss Adjustors
Consultancy Firms
Professional Services & TPAs
Institutes (e.g., CII)
Trade Bodies (e.g., ABI, LIIBA, IUA, BIBA)
Lloyd’s Corporation
Market Associations & Networks
Corporates
Capital Providers
VCs, Funds,
Pensions, Investment Firms
Banks & Financial Institutions
Insurtech Firms
Comparison sites, marketing brands
Philanthropists
Livery Companies
Individuals
Charitable Trusts
The London Market Ecosystem
Government & Regulators
City of London Institutions
Educational & Cultural Partners
Property developes
Shared commitment
Underwriting the Museum Together
Shared commitment
Underwriting the Museum Together
The Slip is a shared commitment to create the Musuem. Each IM Founder is asked to invite 3 others from their network who may support IM in protecting our sector’s legacy and inspiring its future.
Together, through shared action, we’ll open the Museum – safeguarding heritage, inspiring talent and strengthening public understanding for generations to come.